Pages Menu
Categories Menu

Posted in 2015, Technology & Media | 0 comments

Twitter: Dick Costolo (CEO)

Twitter: Dick Costolo (CEO)

Let’s see if we can do this in 140 characters or less. It does not surprise us that Twitter, which lets people express their unfiltered thoughts instantly, was led by a former improve comedian. After 5 years as CEO, and catapulting it from an indescribable startup to a $25 billion public company, Dick Costolo hashed his last tag. Costolo played an instrumental role in transforming the micro-messaging platform into a cultural standard. It is the required medium for journalists, celebrities, politicians, and your average schmoe to voice their opinions. In the company’s formative days, Costolo is credited with helping the company craft its original business plan. He could also unite the troops after co-founder’s Jack Dorsey and Evan Williams disagreements. Costolo did have a divisive leadership style, and quick decisions irritated executives, especially after going public in 2013. Costolo replaced or lost five direct reports in the first year of the IPO. However, his influence and success in shaping the company’s ascent from obscurity to ubiquity is too great. The July 1st departure left Twitter without a strategic replacement as they confront challenges to monetize services and sustain user growth. While Costolo’s next steps are not yet trending, we can presume that Costolo will not return to stand-up comedy. #CEO says #goodbye